
WELCOME
Grow with Joy enables individuals and teams to overcome their collaboration difficulties
Teams, projects, organisations are often slowed down because of human factors: misalignment between organisation, processes, practices and objectives, misunderstandings, lack of leadership, missing skills ...
I bring my HR & coaching expertise to set up best practices in the HR field, ease organisations transformation and develop individuals and teams
My services
About Me

My name is Catherine Etévé, I am French, speaks English fluently and a bit of Spanish. For 20 years, I have worked as an HR leader in international environments in financial services and retail: Old Mutual, Beeline.
Passionate about people and business development, I have always aimed at bringing them together for a collaborative and prosperous growth.
In 2021, I have created my own business to help organisations in dealing with their people and governance challenges in times of transformation such as pivot, hypergrowth, downsizing.
I have worked a lot with scale-ups in the Tech industry: Meero, Openclassrooms, Craft AI, but also in Insurance: GIE Afer and Digital Marketing: Labelium.
My Career
Career in retail

HR Director at beeline for 18 countries, member of European board - 10 years
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Launch of Italian and British businesses
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Design of HR strategy
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Harmonisation of HR processes and tools across Europe within Group standards
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Development & coaching of management team members
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Creation of a European recruitment center
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Implementation of European L&D function
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Organisational and technological change management
Career in financial services

HR & Communication Manager at Skandia Link-Old Mutual for 4 countries, member of Management team - 10 years
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Launch of the French business
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Implementation of HR department
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Localisation of group HR strategy
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Harmonisation of HR processes and tools throughout South Europe within Group standards
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Development of an internal communication strategy
Marketing project manager at Axa - 4 years
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Product design
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Operationnal marketing for brokers
My education
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HR MBA at Dauphine university
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Master in International business at ESIAE
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EMCC Professional coach, Coach & Team
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Transactional analysis for organisations
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Leading and coaching across cultures at Cambridge
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Belbin accreditation
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Predom certification
